Snap Finance Mobile App Awarded FinTech Breakthrough’s Best Overall FinTech Mobile App of 2025
FinTech Breakthrough’s 9th annual awards recognize Snap Finance for strong brand identity, seamless customer journey integration, and exceptional user experience
Salt Lake City, UT – March 25, 2025 – Snap Finance LLC, a leading provider of innovative and convenient pay-over-time financing solutions, announced today that its mobile app has been named the Best Overall FinTech Mobile App in the 9th annual FinTech Breakthrough Awards program. This prestigious honor from FinTech Breakthrough, an independent market intelligence organization that highlights top companies and products in the global fintech industry, underscores the app’s standout performance in a highly competitive field. The FinTech Breakthrough Awards program attracts thousands of nominations from around the world each year, making Snap Finance’s win a significant achievement in the fintech sector.
Snap Finance’s mobile app earned the top spot in its category due to three key factors that drive its success:
Strong brand identity: The app reflects Snap Finance’s brand values at every touchpoint, instilling trust and recognition among users.
Seamless integration in the customer journey: From browsing partner merchants to applying for financing and managing payments, the app is woven into every step of the customer’s experience, delivering a frictionless lease-to-own financing journey.
Exceptional user experience (UX): The app’s intuitive design and features have led to outstanding customer satisfaction, earning an average of 4.9 out of 5 stars across the Apple App Store and Google Play and surpassing 800,000 downloads within its first year.
These elements make the Snap Finance app a one-stop solution for customers looking to manage their financing needs. Users can browse and connect with Snap’s network of merchant partners, apply for Snap’s lease-to-own financing, and track and complete their payments, all through the app’s user-friendly interface.
“We designed the Snap Finance app to fully integrate our brand’s identity into a seamless customer journey for our users,” said Michael Minor, Executive Vice President and Chief Product Officer, Snap Finance. “The response from customers has been incredible, with almost one million app downloads - and it’s transforming how they shop, pay, and engage with us daily. This recognition from FinTech Breakthrough proves that a great user experience can drive customer adoption and success.”
“Winning the FinTech Breakthrough Award is an incredible honor for our team,” said Ted Saunders, Chief Executive Officer, Snap Finance. “It spotlights our mobile app’s innovative features and reinforces our mission to provide financial flexibility to those who need it most. Being recognized as the best fintech mobile app motivates us to continue pushing the boundaries of what’s possible as we help more customers gain access to essential goods and services.”
Launched in early 2024, the Snap Finance app has quickly become a cornerstone of Snap Finance’s customer experience strategy, ensuring that users, especially those with credit challenges, have an even more convenient and empowering way to manage their finances on the go.
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About Snap Finance
Snap Finance harnesses the power of data to empower consumers of all credit types to get what they need. Launched in 2012, Snap’s technology utilizes more than a decade of data, machine learning, and nontraditional risk variables to create a proprietary platform that looks at each customer through a more holistic lens. Snap’s lease-to-own and credit solutions are changing the face and pace of consumer retail finance. For more information, visit snapfinance.com.
About FinTech Breakthrough
Part of Tech Breakthrough, a leading market intelligence and recognition platform for technology innovation and leadership around the globe, the FinTech Breakthrough Awards program is devoted to honoring breakthrough innovation in Financial Technologies and Services companies and products. The FinTech Breakthrough Awards provide public recognition for the standout achievements of FinTech companies and products in categories that include Payments, Personal Finance, Cryptocurrency, Wealth Management, Fraud Protection, Banking, Lending, RegTech, InsurTech and more. For more information visit FinTechBreakthrough.com.
Tech Breakthrough LLC does not endorse any vendor, product or service depicted in our recognition programs, and does not advise technology users to select only those vendors with award designations. Tech Breakthrough LLC recognition consists of the opinions of the Tech Breakthrough LLC organization and should not be construed as statements of fact. Tech Breakthrough LLC disclaims all warranties, expressed or implied, with respect to this recognition program, including any warranties of merchantability or fitness for a particular purpose.